The High-Definition format war is over, and the bad guys won. Everyone with a soul had been pulling for the cheaper (and arguably better) HD-DVD format to become the standard, but the world isn’t a fair place. Like Francisco Franco after the Spanish Civil War, Sony’s BluRay now rules with an iron hand and probably will for a very long time.

Join them. Warner Brothers had just announced a new program called Red2Blu, which will help you trade in some of your HD-DVDs for their shiny and evil BluRay equivalents.

Of course, it’s not free — $4.95 per film and $6.95 shipping & handling. But it’s a lot better than buying them all over at the full price, and the shipping cost is flat. So, the more Warner Bros. HD-DVDs you have, the more attractive the offer becomes. Plus, you just have to send in the disc cover, so you get to keep your original DVDs.

Here’s hoping other studios follow WB’s lead.

Red2Blu Official Site
[via Slashfilm]