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Summary: A man whose brain becomes magnetized unintentionally destroys every tape in his friend's video store. In order to satisfy the store's most loyal renter, an aging woman with signs of dementia, the two men set out to remake the lost films.
Terribly charming and funny. For some reason it seems to be incredibly divisive among some folks (I'm thinking of a recent Metafilter thread) and I don't understand that.
Enjoyable and fun comedy. Admittedly it won't be as enjoyable if you haven't seen the films it references with it's shoe-string budget remakes but that's to be expected with this type of movie. Jack Black and Mos Def are a great comedic team. I must note that the chain link fence camo joke was ridiculous and incredibly hilarious. While Be Kind Rewind isn't packed with Gondry's trademark surrealism there is enough to please his fans here. Worth seeing for sure.
You never know whether you're going to get good Jack Black (High Fidelity) or naff Jack Black (School Of Rock). This was the latter. Disappointing delivery of a nice concept
The concept had great potential, but after starting well they went and ruined it. I'd prefer it if they had spent more time filming the funny movie remakes using Michel Gondry's bricolage skills, and less time driving the story with Hollywoodised character development and hollow conflict. Could have been fantastic if Gondry had only eschewed feelgood charm in favour of something much darker, more absurd, or creative.
Pretty poor, but still watchable thanks to some funny moments and a little bit of great visual style that you'd expect. Very rough around the edges, particularly in the story and characterization, but at least Gondry's heart is in the right place, and anyone who loves film should recognize that.
Jack Black is grating and unfunny. Some of the ghostbusters parody stuff was funny, but then the movie morphs into a schmaltzy love letter to the movies with a frankly ridiculous ending. I wanted to see more of the "Sweded" movies and less of the "save the video store" crap. The Alma character was horribly underwritten. Waste of time.